Future Farm Technologies Inc. has engaged the services of Anthony Flores as marketing and brand manager to help build its Augmented Reality platform brand. As previously announced, Future Farm has acquired the exclusive right to use AR E1, LLC’s patented AR technology within the cannabis industry.
Future Farm and ARE1 will work together to merge AR and ad-tech with the cannabis industry through the CannaCube Live™ platform.
Flores’ ten years of experience in strategic marketing, coupled with his four years of Augmented Reality marketing, brings a unique strength to this pivotal marketing role. His wide portfolio includes strategic marketing to creative direction of innovative experiential programs Swarovski, Pepsi, Mercedes Benz, and Zound Industries.
In addition to his agency experience, Flores brings a strong background in lifestyle positioning serving the cannabis industry, having worked on strategic marketing and retail positioning campaigns for PAX and Golden State Sciences.
Flores will play a key role in strategic marketing of the Augmented Reality CannaCube Live™ platform advancing its portfolio of Augmented Reality marketing capabilities to dispensaries, cultivation and extraction facilities and other marijuana businesses.
The AR market is expected to explode from a $10 billion market today to $120 billion over the next two years as Apple, Google, Microsoft and Intel are now launching software and hardware to support this dynamic and fast-growing industry.
Future Farm is aiming to carve out its niche in the cannabis market with augmented reality enhanced packaging for branding as well as an ad-tech driven platform where dispensaries, cultivators, processors and others will use its AR platform to create a richer customer experience in dispensaries, and at home.